Company Overview
www.upyriworld.com
sroebuck@Upyri.com
facebook.com/Upyri
instagram.com/upyri_llc
Meet the Team Behind the Upyri Brand
Meet the Team Behind the Upyri Brand

Lonnie Jackson
Chief Executive Officer (CEO)
Lonnie Jackson obtained his bachelors degree in business administration in 2011 from shorter university and obtained three master degrees in international business from Georgia State University, Coppead University (Brazil) and Sorbonne university (Paris) 2013. Lonnie’s international education has helped him travel the world consulting fortune 500 businesses such as Lenovo, AGCO, DHL and IHG in efficiency and sustainability. Lonnie is a results-oriented senior project manager and business analyst, with 10 years of management and development experience, who believes in planning and efficiency.

Deshawn Marks
Chief Operating Officer (COO)
With over 10 years’ experience as a franchise consultant DeShawn has helped and worked with many different franchise concepts across various industries. While helping achieve the “American Dream” is a passion of DeShawn that has led him to helping people all over the country become entrepreneurs. Therefore, DeShawn has made himself available as a franchise consultant assisting start-ups, emerging businesses, & established brands help push their brand forward. DeShawn can coach franchisors on how to sell multiple units and build a successful team.

Cameron Miller
Chief Financial Offer (CFO)
Cameron “CH” Miller is authentically Battle Born and Vegas grown. His parents built careers in the gaming industry, he graduated from the valley’s first vocational high school, and his children are growing up in the same community he loves. CH’s 20 year career in the entertainment industry took him from the stage of the Nicholas J. Horn Theater at CSN North Las Vegas, to the Billie Holliday Theater in New York City, to film and tv screens around the world. As a media personality, he’s covered the Golden Globes and American Music Awards as well as hosted one of Nevada's longest running public affairs talk shows. Behind the scenes, CH has worked for 20th Century Fox Television and as Chief Operating Officer of Studio 11 Films, where his leadership led to the production of socially conscience award winning projects that have been shown nationally and in more than 175 countries through the Armed Forces Network.

Shelley Roebuck
Director of Brand Management
Shelley Roebuck is a Published writer, Graphic designer and Brand Manager at Power Moves PR, where Shelley develops, coordinates branding strategies for businesses and personal brands. Shelley has worked with and established relationships with global brands such as Toyota, Godiva, Sheraton and also works with veteran actor Jerome Ro Brooks.
Shelley is also very active in the community and works to provide opportunities and resources for the homeless community in Atlanta, Georgia. Shelley enjoys traveling, self help books, & event planning. You can contact Shelley at sroebuck@Upyri.com